Make use of your Free advertising space...
We know how important it is to shout about your business... You have to make yourself stand proud above the rest... Blow your own trumpet! With so many options now available its never been so easy to spend bundles of cash on promoting you business. Mailers, newspaper ads, directories, e-mail campaigns, bus advertising, Billboards, exhibitions... the options go on.
In the present climate it is important to keep an eye on the cashflow, but also, more important that ever to stick to your marketing plans, keep shouting and making sure you stand out from your competition.
There are lots options which we simply overlook, many of which are not costly and very simple to implement with the help of Hampshire signage company BigStuff.
Here are just a few...
Update your image
This is probably the most expensive of the options, but also the most important. With all that passing trade crying out to do business the first thing they see is your sign and this says a lot about who you are and what you do. Work out who your present and potential customers are. Do want want to continue with the identity you have are do you want to change your image and perhaps attract an alternative audience? You’ll have to make decisions on the your image, on materials, on colour and the message you want to get across. It sounds daunting but with a sign company like BigStuff, help is at hand to advise and guide you through this process and produce the sign tailored to your business.
Get on the move.
Being a sign company based in the middle of Winchester, Southampton, Eastleigh and Portsmouth our vans are constantly up and down The M3 and M27, cruising the local roads and making a bold statement about what we do, we know because we see the results. A vehicle wrap is a real eyecatcher! Using specialist vehicle marking vinyl we can print full colour images and then apply these to the curves and contours of your vehicle and can get some really sexy results! The key is not to ram your design full of information... Keep it clear and simple...your vehicle will be on the move and your audience will have about 3 seconds to see your message and remember you and what you do. BigStuff are specialists in vehicle wraps and sign writing. We have wrapped everything from a computer mouse to a double decker bus. Done properly you’ll see the results immediately.
Shout from your shopfront
You’ll be surprised at how many people don’t know what you can do for them. You just have to spell it out. An unused space on your shop front window offers the perfect opportunity to show off your wares or special offers, whatever you decide. To apply a large vinyl or paper advert and change it regularly will cost very little. Plan your design work so that you can rotate your designs and get the most out of your message. This is a perfect direct marketing tool. Get the message right and you’ll see a noticeable increase in passing trade coming to your business.
Don’t just shut up and go home
Just because you’ve gone home and the shutters are down, you don’t have to stop selling. Use your security shutter as your own personal billboard. think of the saving you’ll make against the cost of a JC Decaux, Primesight or Clear Signal billboard! You can create a message that keeps shouting while you sleep. Simple eh? This is a great idea for inner city businesses where the hustle and bustle carries on well after business hours. Using specialist vinyl we can produce a full colour advertisement and apply that to your shutters without any modification or damage. Why not use your shutter graphic to create extra revenue? Offer this valuable advertising opportunity to your suppliers. Not only will they be happy to pay you to advertise their products you will also be advertising the products you sell... its a win-win situation!
So there’s just a few options that are sat on your doorstep and with a bit of thought, careful planning and the help of BigStuff you can turn a blank canvas into cash! If you want to discuss any of these opportunities or find out more about what BigStuff can do to help your business shout, then give our team a call on 0845 225 4332 or email ius and see what we can do to help you!
