A New Exhibition Stand

Project:

New Exhibition Stand Build for Pharmaceutical Company

Client:

ALK

Agency:

21Six

Location:

Reading, Berkshire

Introduction:

For the last few years we have produced simple graphics for a small shell scheme at the annual BSACI show.

This year the client wanted something big and bold. They sure got that.

What we did:

This free-standing build at the front entrance really created a buzz at the show.

Incorporating the three parts of the business into one stand didn’t prove to be a problem. Even though each has its own colour way and identity, the approach enabled all areas to be welcoming and airy whilst still be separated.

Big and bold photography relevant to each company is complimented by screens showing a short info movie as well as making iPads available to get other info as required. The crowd couldn’t wait to find out what this company was all about.

A show stopper indeed!